AR projection with Lightform’s technology

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Awesomesauce! The company lightform provides hard- and software to scan data and project it in AR – no need for retarded looking lenses anymore – yay!
Not sure if you can actually import non-physical data (e.g. your non-existing 3D models), but you can scan any object and go from there. Cool stuff!
Also kind of reminds me of the fantastic #whateverweather campaign of Scotch & Soda: https://www.scotch-soda.com/de/de/editorial-fw17-winter-jackets.html
#AR #innovation #lightform #scotchsoda

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